The Agenda setting module contains tools to discover which problems, stakeholders, and external factors matter most for the malaria fight in your country. The exercises contained here are best done before starting the planning process to ensure you have the information you need to make informed decisions for an impactful and inclusive campaign.

In any project, planning can save time and energy and increase your impact, allowing your campaign to be as effective as possible. The content in this module will help you choose objectives and design a strategy and action plan to achieve them.

When Presidents, Ministers, Parliamentarians and Deputies personally commit to Zero Malaria, they ensure that health programs have the resources and policies they need to make a malaria-free Africa possible.

Private-sector participation in malaria control and elimination can energize national goals by bringing more partners and resources to the table. The private sector has a vested interest in a healthier country, improving conditions for their staff, customers, and national infrastructure

The support and participation of the people most affected by malaria is the key to a successful program. Whether the disease is common or rare in an area, these communities have the most to gain from the malaria fight, through better health for themselves and their families, reduced household income losses, and better-performing schools, clinics, and hospitals.

Making a campaign visible will increase its influence among all audiences and can create pressure and accountability for policy makers to take action. The more people that know about your campaign, the bigger its potential impact.

Just as evidence is critical for understanding your country’s malaria burden, performance data will allow you to see if your campaign is achieving its objectives.